Tag Archive for 'communications'

Ask Yourself, Why Do I Care?

I often hear people compare unwanted email to junk postal mail.  There is some validity to the comparison.  I know there have been times our home mailbox has been crowded (if not full) with offers that I never asked for.  At certain times of the year, we get catalogs galore, and probably half are from [...]

Don’t Miss the VideoHere Webinar-Signup Today!

Last week we announced that we have integrated Cantaloupe.tv’s new VideoHereTM online video platform with our own email marketing platform, giving marketers an easy way to add and manage videos within their email marketing campaigns. This platform also closely tracks which members viewed the videos and for how long.  Signup for the Webinar Today!
Learn how [...]

Where the Jobs Are

Don’t believe government jobs reports. Unless you don’t want a job…
Delivra is hiring. Businesses are hiring. Jobs are out there. But job seekers must be flexible and proactive to land a position.
I see many resumes weekly. They come in through our website form. How many of these job seekers follow up with a phone call [...]

Social + Email=Success Not a Choice

I have been watching the debate shape up surrounding the emergence of social media, it’s surge to success, and how it relates to email marketing. The debate goes on where one camp believes social media will replace the need for email entirely, whereas another camp believes when combined effectively with email marketing, it can [...]

VideoHere™-Easily and Affordably add video to your email

Today we announced that we have integrated Cantaloupe.tv’s new VideoHereTM online video platform with our own email marketing platform, giving marketers an easy way to add and manage videos within their email marketing campaigns. This platform also closely tracks which members viewed the videos and for how long.
VideoHere joins other video solutions in Delivra’s [...]

Raving fans CAN bring revenue

Sometimes I feel like I have beat this social media trend into the ground, but just when I take a break, I see some genius marketing execution out there on some update or post.
For example, here is what I just received:

Which led me to this…..

Lessons from the Olympics

Like just about everyone else, I’ve been watching the Winter Olympics. I am amazed at what athletes can accomplish on skis, skates, luges, sleighs and snowboards. After the slalom qualifications, my knees and back hurt for days in sympathy.
Watching the Olympics has also given me a greater appreciation for all the coordination that has gone [...]

LIVE from LeadsCon Las Vegas: How to get people to read your entire email

Today, Delivra participated in an interview with Webmasterradio.fm and their Inboxed Show highlighting best practices and emerging trends in technology and email marketing.  The show aired LIVE from the LeadsCon Las Vegas event where industry experts are currently gathered to learn, network and share effective lead generation strategies.
During our portion of the interview, Delivra responded [...]

The Two Top Mountain Connection

Where: West Yellowstone, Wyoming

Why: Snowmobile capital of the U.S.

When: February 19, 2010

How: Arctic Cat sled with heated handle bars and foot rests

What: Two Top Mountain summit in the Gallatin National Forest

Altitude: 9000 feet atop the continental divide

Temperature: 10 degrees below zero Fahrenheit

Moment: When our guide pulled out [...]

Don’t forget ALT text in your emails

ALT text is not something to ignore when putting together your email creative. Not all email clients will display your images’ ALT tags, but they’re still worth using. In the likely event that a recipient will have images blocked upon viewing your email content, the ALT text is what they will see first; if the [...]