Lessons from the Olympics at emailchatr

Lessons from the Olympics

March 1st, 2010

Like just about everyone else, I’ve been watching the Winter Olympics. I am amazed at what athletes can accomplish on skis, skates, luges, sleighs and snowboards. After the slalom qualifications, my knees and back hurt for days in sympathy.

Watching the Olympics has also given me a greater appreciation for all the coordination that has gone on behind the scenes to make these events a reality. The scope is mind-boggling. The infrastructure and facilities for the nine Olympic venues in the greater Vancouver area and in Whistler cost the city of Vancouver nearly $6 billion.

As I watched the drama unfold at the games, it occurred to me there are several lessons from Vancouver 2010 that can be applied to email marketing. Read my full article from MediaPost here!

Neil Berman | President & CEO

Tags: Best Practices, communicate, communications, customer, Deliverability, Delivra, email, email marketing, email marketing software, mail, mailings, marketers, marketing, social media, web, web site.

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